South Atlantic Conference announces TV deal with Time Warner Cable
Friday, February 11, 2005 | by TWC to air two Newberry football games in fall '05

ROCK HILL, SC – Coming soon to a television station near you – South Atlantic Conference basketball and football games.

South Atlantic Conference Commissioner Doug Echols announced today that the league has entered into an agreement (Phase I) with Time Warner Cable of Charlotte, N.C. to broadcast the league’s men’s and women’s conference basketball championship games, as well as five regular-season football games and a preseason football special in the fall of 2005.

“This is a giant step for the South Atlantic Conference,” Echols said. “Television is an important medium, and we want to be able to showcase the talents and extraordinary achievements of the fine student-athletes who participate in the South Atlantic Conference.”

The two-year deal will put the men’s and women’s basketball championships on Time Warner Cable for the third time in the league’s history. This year’s men’s and women’s basketball championships, scheduled for Sunday, March 6 in Hickory, N.C., will be carried on Time Warner Cable in Charlotte and Columbia, S.C., as well as Comcast Sports South and will be available in more than 5.2 million households throughout the Southeast. The basketball championship games are expected to air on Comcast Sports South on Tuesday, March 8 from 7-11 p.m.

Time Warner will also produce and distribute a preseason SAC football special (“South Atlantic Conference: Football Fever”) next fall, as well as broadcast five SAC football games. The selected games will feature all eight member schools at least once, and includes the Bronze Derby game between Newberry and Presbyterian colleges.

The selected games are: Carson-Newman at Newberry, Oct. 1; Mars Hill at Lenoir-Rhyne, Oct. 8; Tusculum at Catawba, Oct. 22; Presbyterian at Wingate, Oct. 29; Presbyterian at Newberry, Nov. 5.

In addition, Time Warner has the option in Phase II of the agreement to broadcast four conference regular-season basketball doubleheaders during the 2005-06 basketball season, as well as a preseason basketball special (“South Atlantic Conference Basketball Showcase”).

The deal could put as many as 30 SAC regular-season and championship events, as well as four preseason specials, on television over the next two years.

In Phase III, Time Warner and the South Atlantic Conference will negotiate the possibilities of television coverage for its volleyball, softball and baseball championships.